Our solutions

MOVE Closer: Build Confidence, Drive Conversions

Is your customer journey optimised for success? With MOVE Closer, we help you fine-tune every step of the path to purchase, ensuring your customers are confident and ready to buy.

In today’s competitive market, understanding your audience’s needs and behaviours is crucial—but it’s only the first step. MOVE Closer goes beyond research, combining rich audience insights with your performance data to uncover key opportunities for driving conversions. Whether through optimising existing functionalities or creating new, impactful digital experiences, every solution we develop is firmly anchored in your commercial objectives.

Why MOVE Closer?

When it comes to boosting sales, the details matter. MOVE Closer enables you to sharpen your focus on the customer journey, identifying and acting on the moments that make the biggest impact. By aligning our insights with your business goals, we create strategies that not only nudge customers toward purchase but also deliver measurable value.

Is this solution for you?

Yes, if...

  • You’re looking to unlock untapped potential by optimising and enhancing your customer’s shopping journey.
  • You want a deeper understanding of the critical purchase drivers that influence your audience’s decision-making.
  • You need to extract more meaningful insights from your current data to identify customer pain points and opportunities.

Our approach in action:

1 Onboard and Align

We start by immersing ourselves in your business to understand your unique challenges and objectives, ensuring our approach is perfectly tailored to your needs.

2 Research and Insights

We conduct comprehensive audience and customer experience (CX) research, extracting insights that highlight the most critical pain points and opportunities.

3 Strategic Planning

We craft a strategic plan that aligns with your business and customer needs, including a detailed Customer Experience Blueprint, User Journey Mapping, and a KPI framework to measure success.

4 Creative Development

We translate strategy into action by developing creative solutions that resonate with your audience and deliver on your business goals.

5 Implementation and Testing

We implement optimisations within your current platform or build new digital experiences as needed, continuously refining through a Test and Learn roadmap to maximise performance.

Case study examples:

Partner with us to turn insights into action and drive your customers closer to purchase.

Let’s get moving and start optimising your sales funnel today.

Let's get moving →