CASE STUDY / CAMPAIGNS / BRAND BUILDING
PARTNERS IN PERFORMANCE
Telling the story of how data drives F1 performance
The handoff
Use Palantir's partnership with Ferrari to translate their amazing technology into a relatable story that can be told across their broader ecosystem.
The race
We developed a narrative approach and set of digital films that explain Palantir's data brilliance using the magic and relatability of the British Grand Prix.
- Bridged the complex needs and requirements of Ferrari and Palantir
- Created a narrative framework for engaging new prospects
- Delivered a series of film assets
