Communicating the true value of membership

The race

We worked with the Nike Membership team, completing over 50 projects together to support them in tackling their vision for member services. We worked to define the right platform and communication touchpoints and supported them in creating the right assets to amplify the their messaging in a compelling way.

• Designed and produced Membership campaign assets across owned and paid media placements
• Translated Membership assets globally across 22 languages for Nike EMEA, APLA and Greater China regions
• Developed creative approaches, assets and messaging to communicate Membership benefits